ATTENDEE PROFILE
Over 2,000 people attended SNACKEX 2007 in Barcelona.
WHO ARE THEY?
SNACKEX attracts a wide range of high level snack trade visitors, which typically include the following job profiles:
| Origin of visitors by job function | ||
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| Corporate & General Management | |
28% |
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| Sales & Marketing Managers | 33% | |
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| Engineering / Technical Managers | 10% | |
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| Purchasing Managers | 13% | |
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| R&D Managers | 18% | |
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| Production Managers | 14% | |
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| Note: some attendees have multiple job functions | |
WHAT THEY COME TO SEE
SNACKEX draws buyers with interests across the product spectrum.
| Origin of visitors by interest | ||
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| Potato chips | |
36% |
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| Peanuts and other snack nuts | 30% | |
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| Corn chips | 40% | |
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| Pellet snacks | 35% | |
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| Extruded snacks | 51% | |
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| Crackers | 29% | |
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| Fruit snacks | 26% | |
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| Popcorn | 18% | |
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| Pretzels | 14% | |
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| Dips & mixes | 23% | |
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| Meat snacks | 12% | |
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| Oils & fats | 19% | |
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| Weighing equipment | 35% |
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| Ingredients | 31% | |
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| Flavours & seasonings | 34% | |
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| Packaging & labelling equipment | 41% | |
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| Packaging materials | 38% | |
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| Food processing equipment | 44% | |
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| Extruded snacks / systems | 51% | |
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| Processing equipment (snack/nut) | 44% | |
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| Laboratory equipment | 19% | |
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| Consulting services | 8% | |
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WHERE ARE THEY FROM?
SNACKEX attracts a truly international audience with visitors from over 70 countries.
| Origin of visitors by region | ||
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| Western Europe | |
49% |
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| Eastern Europe & Russia | 26% | |
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| North America | 10% | |
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| Far East & China | 9% | |
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| Mid East | 6% | |
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